{"title":"Pochampally Ikkat","description":"\u003cp\u003eRooted in tradition and reimagined for modern elegance, the Pochampally Soft Ikkat Cotton Collection celebrates the art of timeless weaving. Handcrafted in the weaving clusters of Pochampally, Telangana, each saree carries the signature ikkat technique, where threads are resist-dyed before weaving to create distinctive, rhythmic patterns.\u003c\/p\u003e\n\u003cp\u003eWoven in pure handloom cotton, these sarees are exceptionally soft, breathable, and fluid, making them perfect for all-day comfort. The interplay of geometric motifs, earthy tones, and contemporary color palettes brings a refined yet effortless charm to every drape.\u003c\/p\u003e\n\u003cp\u003eLightweight and versatile, this collection is designed for women who seek a balance of heritage, comfort, and understated sophistication in their everyday style.\u003c\/p\u003e","products":[{"product_id":"pochampally-ikkat-mehendi-green","title":"Pochampally Ikkat - Soft Ivory","description":"\u003cp\u003eFabric: Pure Handloom Cotton\u003cbr\u003eWeave Origin: Pochampally, Telangana\u003cbr\u003eLength: 5.25 meters\u003cbr\u003eBlouse: Not Included\u003c\/p\u003e\n\u003cp\u003eDescription:\u003cbr\u003eA refined Pochampally Ikkat cotton saree in a soft ivory base, brought to life with bold charcoal zig-zag motifs across the body. The highlight lies in its striking mustard border, seamlessly transitioning into a deep black pallu adorned with subtle ikkat detailing. The interplay of neutral tones with a pop of warmth creates a balanced, contemporary yet rooted aesthetic. Lightweight, breathable, and effortlessly versatile, this saree is perfect for understated everyday elegance as well as minimal festive styling.\u003c\/p\u003e\n\u003cp\u003eWash Care:\u003cbr\u003eGentle hand wash separately in cold water. Do not bleach. Dry in shade.\u003c\/p\u003e","brand":"Label Shuddha","offers":[{"title":"Default Title","offer_id":47663340257431,"sku":null,"price":4499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/files\/IMG_7920.jpg?v=1776148713"},{"product_id":"pochampally-ikkat","title":"Pochampally Ikkat - Mehendi Green","description":"\u003cp\u003eFabric: Pure Handloom Cotton\u003cbr\u003eWeave Origin: Pochampally, Telangana\u003cbr\u003eLength: 5.25 meters\u003cbr\u003eBlouse: Not Included\u003c\/p\u003e\n\u003cp\u003eDescription:\u003cbr\u003eA striking Pochampally Ikkat cotton saree in a vibrant royal blue hue, beautifully contrasted with a rich olive green pallu. The body features classic geometric ikkat motifs woven in soft white, creating a rhythmic and timeless pattern. Accentuated with subtle earthy tones along the borders, this saree blends tradition with a bold, contemporary aesthetic. Lightweight, breathable, and effortlessly elegant, it’s perfect for both everyday wear and refined occasions.\u003c\/p\u003e\n\u003cp\u003eWash Care:\u003cbr\u003eGentle hand wash separately in cold water. Do not bleach. Dry in shade.\u003c\/p\u003e","brand":"Label Shuddha","offers":[{"title":"Default Title","offer_id":47663346253975,"sku":null,"price":4499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/files\/IMG_7916.jpg?v=1776148719"},{"product_id":"pochampally-ikkat-1","title":"Pochampally Ikkat - Deep Charcoal Grey","description":"\u003cp\u003eFabric: Pure Handloom Cotton\u003cbr\u003eWeave Origin: Pochampally, Telangana\u003cbr\u003eLength: 5.25 meters\u003cbr\u003eBlouse: Not Included\u003c\/p\u003e\n\u003cp\u003eDescription:\u003cbr\u003eA timeless Pochampally Ikkat cotton saree in a deep charcoal grey base, adorned with delicate dotted ikkat motifs that create a subtle, rhythmic texture across the body. The saree is beautifully accentuated with a soft ivory band, leading into a rich maroon pallu featuring classic checkered patterns. The contrast of muted greys with warm maroon tones adds depth and elegance, making it a versatile piece for both everyday wear and understated festive moments. Lightweight, breathable, and effortlessly graceful, this saree embodies quiet sophistication.\u003c\/p\u003e\n\u003cp\u003eWash Care:\u003cbr\u003eGentle hand wash separately in cold water. Do not bleach. Dry in shade.\u003c\/p\u003e","brand":"Label Shuddha","offers":[{"title":"Default Title","offer_id":47663346909335,"sku":null,"price":4499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/files\/IMG_7924.jpg?v=1776148708"},{"product_id":"pochampally-ikkat-2","title":"Pochampally Ikkat - Soft Ivory","description":"\u003cp\u003eFabric: Pure Handloom Cotton\u003cbr\u003eWeave Origin: Pochampally, Telangana\u003cbr\u003eLength: 5.25 meters\u003cbr\u003eBlouse: Not Included\u003c\/p\u003e\n\u003cp\u003eDescription:\u003cbr\u003eA graceful Pochampally Ikkat cotton saree in a soft ivory base, adorned with intricate charcoal motifs accented by subtle rust tones that bring warmth and character to the weave. The design flows into a beautifully detailed border featuring zig-zag and linear ikkat patterns, creating a striking visual rhythm. The deep black pallu, enriched with traditional motifs, adds depth and a bold finish to the saree. Lightweight, breathable, and effortlessly elegant, this piece is perfect for those who appreciate understated tradition with a contemporary edge.\u003c\/p\u003e\n\u003cp\u003eWash Care:\u003cbr\u003eGentle hand wash separately in cold water. Do not bleach. Dry in shade.\u003c\/p\u003e","brand":"Label Shuddha","offers":[{"title":"Default Title","offer_id":47663347400855,"sku":null,"price":4499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/files\/IMG_7928.jpg?v=1776148704"},{"product_id":"pochampally-ikkat-3","title":"Pochampally Ikkat - Soft Ivory","description":"\u003cp\u003eFabric: Pure Handloom Cotton\u003cbr\u003eWeave Origin: Pochampally, Telangana\u003cbr\u003eLength: 5.25 meters\u003cbr\u003eBlouse: Not Included\u003c\/p\u003e\n\u003cp\u003eDescription:\u003cbr\u003eA refreshing Pochampally Ikkat cotton saree featuring a soft ivory body adorned with subtle charcoal ikkat motifs, creating a calm and balanced visual texture. The saree is beautifully elevated by a vibrant green pallu, intricately woven with classic ikkat patterns that add a lively contrast. Fine earthy-toned border lines frame the saree, bringing together tradition and contemporary elegance. Lightweight, breathable, and effortlessly graceful, this piece is perfect for everyday wear as well as understated festive moments.\u003c\/p\u003e\n\u003cp\u003eWash Care:\u003cbr\u003eGentle hand wash separately in cold water. Do not bleach. Dry in shade.\u003c\/p\u003e","brand":"Label Shuddha","offers":[{"title":"Default Title","offer_id":47663347859607,"sku":null,"price":4499.0,"currency_code":"INR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/files\/IMG_7932.jpg?v=1776148696"},{"product_id":"pochampally-ikkat-4","title":"Pochampally Ikkat - Deep Charcoal Grey (Yellow Border)","description":"\u003cp\u003eFabric: Pure Handloom Cotton\u003cbr\u003eWeave Origin: Pochampally, Telangana\u003cbr\u003eLength: 5.25 meters\u003cbr\u003eBlouse: Not Included\u003c\/p\u003e\n\u003cp\u003eDescription:\u003cbr\u003eA vibrant Pochampally Ikkat cotton saree featuring a deep charcoal grey body adorned with subtle, elongated ikkat motifs that add a refined texture. The saree is beautifully contrasted with a rich mustard yellow pallu, intricately woven with bold zig-zag ikkat patterns in earthy rust tones. Delicate border lines enhance the transition, bringing together strength and warmth in a striking yet balanced composition. Lightweight, breathable, and effortlessly elegant, this saree is perfect for both everyday wear and statement styling.\u003c\/p\u003e\n\u003cp\u003eWash Care:\u003cbr\u003eGentle hand wash separately in cold water. Do not bleach. Dry in shade.\u003c\/p\u003e","brand":"Label Shuddha","offers":[{"title":"Default Title","offer_id":47663351726231,"sku":null,"price":4499.0,"currency_code":"INR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/files\/IMG_7938.jpg?v=1776148686"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0724\/9035\/2791\/collections\/IMG_7930.jpg?v=1776684553","url":"https:\/\/www.labelshuddha.com\/collections\/pochampally-ikkat.oembed","provider":"Label Shuddha","version":"1.0","type":"link"}